About Adsum
Insights
Adsum Insights aligns people, processes and culture to ensure effective strategy
execution.
The Board has approved your strategy. You may even have cascaded OKRs to every level of the organization to increase accountability and common understanding. That is “The What.”
But have you and your leaders put the same focus on “The How?” Are leaders talking a good game, but not role modeling stated values? Teams produce all the meaningful results in the organization. How well are teams performing? Is anyone measuring or trying to systematically improve team effectiveness? Is the culture, including winning norms, explicitly defined and measured? To the extent these forces are operating, strategy attainment is in jeopardy.
Adsum Insights works closely with established and early-stage companies to address these gaps. We help you assess and close the leadership, teamwork and culture gaps getting in the way.
Our consulting work encompasses:
One-to-One Leadership Effectiveness Coaching
Increasing Cross-Company Team Effectiveness
Culture Assessment and Alignment
In addition, we have three structured, off-the-shelf programs that support our clients:
First 100 Days & Beyond Executive Development
Individual Team Development
Helping Leaders Accelerate Employee Development

About Dennis Adsit, Ph.D. Organizational Consultant, Facilitator, and Executive Coach

Dennis Adsit is an expert at equipping companies to successfully execute on their strategies by ensuring the requisite building blocks – team, skill sets, culture, and processes – are in place and aligned with the outcomes they need to deliver. When companies work with Dennis they come to know that addressing Organizational Excellence issues is the key to effective execution.
Dennis brings together a combination of skills, experience, and style rarely seen in organizational facilitators, coaches, and consultants:
He holds a Ph.D. in Industrial Psychology and has also served as a P&L owner and senior executive in tech companies, startups, and global enterprises.
He is able to blend quantitative and qualitative elements together. He’s analytical, theoretical, incisive, pragmatic, and intuitive.
His cadence mirrors that of fast-moving growth companies, and he is also incredibly sensitive to the interpersonal.
He can dive into the content of the business, the approaches of leaders, and the context for what’s working and what’s in the way.
He has incredible range and is as comfortable talking about Six Sigma as he is talking about Zen meditation. He is rigorous, direct, funny, and engaging.
And he will tell you and your leadership team the truth.
Dr. Adsit knew he wanted to be a psychologist from the time he trained a mouse to press a bar in a Skinner box in a High School Psychology class.
But then he couldn't stop taking calculus classes so he earned a B.S. in both Mathematics and Psychology, putting himself through college cleaning animal cages in the experimental psych lab.
The most quantitative branch of Psychology is Industrial/Organizational. Dennis received his Ph.D. in Industrial Psychology from top program at the time. His dissertation was on a controversial issue in the domain of what would become behavioral economics, but that term didn't even exist when Dennis made his contribution.
He began his career in Organizational Development and HR roles with tech companies. He sharpened his operational skills as a consultant with Aon Consulting. There he provided leadership counsel to top executives in Six Sigma quality improvement. He led Six Sigma teams at GE Capital, Vanguard, Johnson & Johnson, and Quest Diagnostics. He ultimately took a senior role with Intuit when one of his clients became CEO.
As an SVP for Intuit, Dennis drove dramatic change and tens of millions of dollars in benefits with his responsibility for Process Excellence and Call Centers. Following Intuit, Dennis took senior leadership roles in technology startups in the Bay Area, focusing on operations, marketing and business development.
Realizing he had drifted a long way from his psychology roots and the work he loved, he decided to return to consulting and coaching. Dennis was trained as an Integral Coach (ICF-certified) through New Ventures West in San Francisco. His work – with senior leaders, executive teams, and companies — focuses on aligning internal organizational elements to ensure effective strategy execution.
He has served as an adjunct professor at the Northeastern D’Amore-McKim School of Business teaching MBA courses on Leadership and Human Resources Management. For ten years, he volunteered as a mentor for Women Unlimited, Inc, as part of a year-long development program for mid-career women. Dennis also holds an Executive MBA from the Stanford Graduate School of Business.
In addition to his academic and professional training, Dennis holds Black Belts in Aikido and Soft-style Chinese Boxing, plays electric bass in jazz ensembles, and is an enthusiastically mediocre "beer league" hockey player.
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